Facebook Pixels 101

Everybody knows Facebook and everybody knows ads. Everybody knows Facebook ads are eerily accurate in what they advertise. You'd be right to wonder how they do it. Aside from us living in an Orwellian era where most everything we do is visible to almost anyone who cares to take a look, the way those ads are done is quite simple. Facebook pixels.

What is Facebook Pixels?

Simply put, Facebook Pixels is an analytical tool used to track a consumer ...

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Link Building Strategies for New Ecommerce Stores

So, you just opened an ecommerce store?

That's fantastic!

I'm guessing you might be a little overwhelmed and unsure where to begin. How do you spread the word? How do you increase your site's SEO (search engine optimization)? There are a lot of questions to ask and oftentimes not enough answers to go around. One helpful thing that would be helpful for you as a new ecommerce store owner is link building. What's link building? Well ...

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EZ Exporter: Automatically Zip Exported CSV Files

We've just pushed an update to EZ Exporter giving our users the option to automatically compress exported CSV files using ZIP compression.

Text files tend to compress very well, so this could significantly reduce the size of the CSV files. This is especially useful when emailing them as attachments as many email providers limit file attachments to 20MB-30MB. The compression ratio will vary depending on the content of the file, but you can expect to reduce the file size ...

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3 Ways to Increase the Loading Speed of Your Ecommerce Site

It's happened to all of us. You've pulled up a page and it's loading...loading...still loading. And what happens next? You probably get a notification about a script error that's causing the page to run too slow, causing you to give up and exit the page. Sure, you've been on the receiving end of this but do you, as an ecommerce store owner, want to be on the sending end of it?

The easy ...

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Send Custom Rule-Based Notifications From Your Shopify Store to Slack With EZ Notify

For a long time our app EZ Notify has provided a very easy and simple way to integrate your Shopify store with your Slack workspace. Getting set-up takes seconds: click a button to authorize our app in Slack and decide which Order Events to send to your chosen Slack channel.

The same is still true today but we've recently pushed a paid "Professional" version of the app to allow for more customization and flexibility based on feedback from our ...

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