EZ Exporter has a pre-built template for a Facebook Product Feed to help get you started.  It already includes all the required fields and you can customize it further by editing the Data Settings.

We recommend double checking the mappings to make sure they're mapped to the desired fields in your Shopify store as different stores might have different ways of storing their data.

This product feed can be uploaded to Facebook Catalogs and used in Dynamic Ads and Commerce.

One thing to note is Facebook requires a "condition" field and the template simply uses a fixed value of "new" since Shopify doesn't have a standard field for "condition".

If you have products that aren't in "new" condition and you have a "condition" field stored somewhere in your Shopify store (such as in the Metafields), simply edit the Data Settings to change the mapping.

Below is the list of required fields included in this template:

• id
• title
• description
• availability
• condition
• price
• link
• image_link
• brand

The full data feed specifications can be found here.